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Media Coverage of Google Browser Chrome :: New York Times Editorial

I have been tracking the response to Google’s New Browser (which it is now promoting / advertising on the Google homepage), and I feel the editorial in today’s New York Times states the “plain truth” most succinctly:

New York Times editor wrote:
It’s tempting to think of Chrome in strictly competitive terms, as a challenge to Internet Explorer, the dominant browser from Microsoft. But that is too narrow a take. Google is in the business of distributing advertising to billboards (the browser on your computer screen), and with Chrome it is trying to build a better billboard.

Source: http://www.nytimes.com/2008/09/04/opi...

I find this metaphor both very powerful and also spot on.

How do you feel about it?

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  1. basically agree
  2. basically disagree
  3. other

This open post was written 3 months ago | V/U/S: 170, 19, 7 | Edit Post | Leave a reply | Report Post


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most-wanted-websites edited this post 3 months ago. Read the previous text »

Media / Press / Blog Coverage of Google Browser Chrome :: New York Times Editorial

I have been tracking the response to Google’s New Browser (which it is now promoting / advertising on the Google homepage), and I feel the editorial in today’s New York Times states the “plain truth” most succinctly:

[quote New York Times editor]It’s tempting to think of Chrome in strictly competitive terms, as a challenge to Internet Explorer, the dominant browser from Microsoft. But that is too narrow a take. Google is in the business of distributing advertising to billboards (the browser on your computer screen), and with Chrome it is trying to build a better billboard.[/quote]

Source: http://www.nytimes.com/2008/09/04/opi...

I find this metaphor both very powerful and also spot on.

How do you feel about it?

[poll:basically agree,basically disagree, other]

Eric. offline Verified User (1 year) Long Term User Shouts: 19 #
Los Angeles, CA, US | 3 months ago (32 minutes after post)

They already have a great billboard, and Chrome doesn’t really add to that (though of course, compared to Firefox it has more ads, due to the lack of Adblock or Adblock Plus). Chrome is simply better data gathering - they can target their ads to you with greater specificity than ever before.

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Eric. offline Verified User (1 year) Long Term User Shouts: 19 #
Los Angeles, CA, US | 3 months ago (41 minutes after post)

Run a google search for “billboard” and find out. :P Seriously, they’re responsible for something like 70% of the web advertising market, they don’t really need to increase market share. If Chrome has some massive ulterior motive other than helping kill Internet Explorer (which it doesn’t, necessarily; Google coders spend an unprecedented amount of time doing what most employers refer to as “wasting time” on personal projects), it’s that they want to increase their ad targeting capabilities. Read the ToS for Chrome…you basically give them a license not only to use, but to publish, any information you submit through their browser. Web queries, forum posts, you name it, they’re legally allowed to access it. That gives them PHENOMENAL scope, especially compared to Firefox, where you can even anonymize your google-search cookies so that they can’t track you from search to search.

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Luck of the Irish offline Verified User (5 months, 3 weeks) Long Term User Shouts: 21 #
An Unknown Location | 3 months ago (1 hour, 41 minutes after post)

Thank you for that post BD, it was very interesting

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Barbyman offline Verified User (1 year, 5 months) Long Term User Shouts: 30 #
Liston, 02, AU | 3 months ago (3 hours, 1 minute after post)

yes thanks Most Wanted

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Anthrax offline Verified User (2 years, 4 months) Help.com Volunteer Moderator Long Term User Shouts: 35 #
An Unknown Location | 3 months ago (3 hours, 43 minutes after post)

Chrome is just an attempt from google to further analyze browsing habits so that they can target people even more with their ads. It’s all about sticking their noses further into your private affairs. I’ll install it if they start paying me for monitoring my online behavior (which they won’t). I dunno… google might find some suckers to buy into this crap, but Firefox an I are good for now.

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Help me with: Link of the week:
Gygash offline Verified User (1 year) Long Term User Shouts: 1 #
An Unknown Location | 3 months ago (5 hours, 12 minutes after post)

Oh hey, more Google a href=”http://en.wikipedia.org/wiki/Fear,_uncertainty_and_doubt”>FUD /a>.

The option to submit data to Google about your usage is opt-in; off by default.

The Chrome End User License Agreement is virtually Google’s stock-standard Terms Of Service for all their products, which they reuse whenever possible. It’s also unenforceable, as the entire code base for Chrome + V8 is open source and BSD licensed - it could easily be built with no EULA at all. AND a href=”http://arstechnica.com/news.ars/post/20080903-google-on-chrome-eula-co ntroversy-our-bad-well-change-it.html”>Google are removing the parts of the EULA people objected to /a>, at any rate.

This is the greatest thing about Open Source; anyone can get the source and see exactly what their programs are doing, and the more technically adept can change it to suit themselves.

Just my two cents.

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Anthrax offline Verified User (2 years, 4 months) Help.com Volunteer Moderator Long Term User Shouts: 35 #
An Unknown Location | 3 months ago (5 hours, 37 minutes after post)

Google isn’t open source. You have to agree to their EULA before using their products.

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Help me with: Link of the week:
Gygash offline Verified User (1 year) Long Term User Shouts: 1 #
An Unknown Location | 3 months ago (5 hours, 59 minutes after post)

Anthrax wrote:
Google isn’t open source. You have to agree to their EULA before using their products.

I was talking about Chrome, specifically.

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Da⌐11 online Verified User (4 months, 3 weeks) Long Term User Shouts: 65 #
An Undisclosed Location | 3 months ago (9 hours, 17 minutes after post)

I disagree

The article is wrong.

“Google is [not] in the business of distributing advertising to billboards”

Distributing advertising is only a means to pay for the business they are in. The business they are in is domination of information on the web.

we should all do what my old freind Xbox sugested a while ago on Help.com.

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Da⌐11 online Verified User (4 months, 3 weeks) Long Term User Shouts: 65 #
An Undisclosed Location | 3 months ago (10 hours, 5 minutes after post)

not using search engines like the do evil Google types but instead using direct navigation.

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