[Help] It's the End of the Ad as We Know It! Updates to this post /post/234889-its-the-end-of-the-ad-as-we Tue, 01 Dec 2009 10:45:26 +0100 Reply from businessstartupsmall /post/234889-its-the-end-of-the-ad-as-we#reply-4689164 [quote ¡Nellie.Skywalker!]Well they have that in television too.[/quote]

yes — but TV is also known as “mainstream media” (MSM): there are far fewer “channels”. On the Internet, each domain — indeed each website is it’s own channel: and just like “shoes were MADE FOR walking”, the internet was MADE FOR switching — so anything that’s irrelevant doesn’t stick. OTOH, on TV, people are expected to swallow whatever is streamed in their general direction. :S

]]> businessstartupsmall Sun, 11 Jan 2009 07:01:36 +0100 Reply from ¡Nellie.Skywalker! /post/234889-its-the-end-of-the-ad-as-we#reply-4685564 Well they have that in television too.

]]> ¡Nellie.Skywalker! Sat, 10 Jan 2009 00:29:04 +0100 Reply from businessstartupsmall /post/234889-its-the-end-of-the-ad-as-we#reply-4685187 What I also mean with it (the motivation for me writing that blog post — which the “old folks” will recognize HEAVILY links to 2 Beatles tunes [”Something” by Geaorge Harrison and “Happiness is a Warm Gun” by John Lennon] — well, my motivation is to re-iterate that the distinction between “content” and “advertising” is OLD FASHIONED — it worked in PRINT media, but print media is dying fast…

]]> businessstartupsmall Fri, 09 Jan 2009 22:01:53 +0100 Reply from businessstartupsmall /post/234889-its-the-end-of-the-ad-as-we#reply-4685112 sorry my mind was occupied (happens a lot ;)…

On the web, there is no reason for ads to slopped on to the other content.

.COM *is* ads (.COM stands for “commercial”)

So if you want to see an ad, just go to the brand-name + .COM

If you don’t want to see the ad, then don’t go there.

Conversely, “banner blindness” is the way of the internet — irrelevant junk does not have much impact.

The only thing that matters online is: Is the information relevant to my question (or not)? Whether someone CALLS IT an “advertisement” is totally meaningless.

]]> businessstartupsmall Fri, 09 Jan 2009 21:35:36 +0100 Reply from ¡Nellie.Skywalker! /post/234889-its-the-end-of-the-ad-as-we#reply-4684964 I don’t want to sound dumb but…I don’t get it :)

]]> ¡Nellie.Skywalker! Fri, 09 Jan 2009 20:43:04 +0100 The post was retagged by businessstartupsmall /post/234889-its-the-end-of-the-ad-as-we#reply-7688738 businessstartupsmall Fri, 09 Jan 2009 20:42:17 +0100